Your project deserves a first step.

1. Purpose and participation

pqno First Step (Primeiro Passo) is a private support program run by pqno.app in exchange for promotion. It is for individuals aged 18 or older with a personal account and a valid registered CPF, stated financial difficulties and a project consistent with using the service. It requires a public profile on the chosen platform and no previous access to commercial Pro or Business plans, including through coupons or manual grants. Registration and applications are free. Selection is not by lottery, there are no cash payments and approval is not guaranteed.

2. Information and review

Participants declare that their information is true, that they own the account and CPF, that they are adults and that they meet the eligibility criteria. The team reviews each application manually and may request clarification, pre-approve or decline, communicating the decision. Review considers need, project, intended use and program availability. There is no minimum follower count or guaranteed review time. Identity, bank or employment documents and sensitive data are not needed and must not be submitted.

3. Pre-approval and promotion

Pre-approval states the proposed duration of 1, 3, 6 or 12 months. It does not activate Pro. Participants have 30 days to promote the service on their chosen platform and submit a public URL; the team may grant an extension. Instagram requires a Feed post or Reel tagging @pqno.app. TikTok requires a public video presenting the service, with pqno.app visible in the video and https://pqno.app in the caption. X requires an introduction to the service with https://pqno.app. YouTube requires a mention of at least 30 seconds integrated into the creator's own content and a link in the description. Standalone Stories are not accepted. Screenshots supplement the verifiable URL but do not replace it. The team may request changes to the proof submitted. Pre-approval authorizes use of official media kit files only for the agreed promotion during the agreement. Other uses require express permission from the team.

4. Advertising transparency

Free access is a material benefit received in exchange for promotion. The publication must clearly disclose its advertising nature, for example with a visible “Ad” or “#ad”, and use the labels and settings required by the platform. Simply tagging the profile does not replace this disclosure. Creators are responsible for their content and must respect copyright, platform rules and truthful information. Positive opinions, claims of using Pro before activation and promises of results are not required.

5. Activation, duration and extensions

The benefit begins when the proof is finally approved and ends on the date shown in the panel. The account receives the current Pro features and limits, with no credit card, billing or automatic renewal. The profile and publication remain public throughout the benefit period. Extensions require a new request, review of the circumstances and verification of the promotion. The limit is a total of 12 months granted per CPF, including extensions and previously granted periods, even if ended early. The benefit is personal and cannot be transferred or sold.

6. Checks, corrections and termination

pqno.app may periodically check, manually or automatically and without prior notice, whether the profile and publication remain public and available and whether the promotion meets the agreement. Checks are limited to the public information necessary for verification, without requesting passwords or accessing private content. A loading failure or automatic alert alone does not trigger revocation. The team confirms the situation and communicates any issues, allowing time to correct them when they can be resolved.

We may suspend or revoke the benefit for false information, use of someone else's identity, duplicate applications to bypass limits, false proof, fraud, abuse of the service or failure to meet the promotion requirements. The reason will be recorded and communicated. Issues that can be fixed will allow seven days for correction and may be reviewed again at the participant's request. Evidence of fraud or a security risk allows immediate suspension while the matter is investigated. Honest criticism of the service is not a reason for revocation. Participants may withdraw without a penalty or retroactive charges for the benefit received.

7. Changes and rights

The program may pause new applications or change future rules, with clear communication. Changes do not automatically cancel existing grants or the conditions of a pre-approval whose requirements have already been met. When support ends, the current Free plan rules apply; a commercial subscription purchased later retains its own rights. These terms do not waive rights provided by applicable law. Questions and review requests can be sent to contato@pqno.app or through the contact page.

The pqno.app team is responsible for the program and the processing of application data. Contact contato@pqno.app with questions or requests for access, correction or deletion. We use account data, explanations, links, proof and acceptance records to assess applications, perform the agreement, check the promotion and the public availability of the profile and publication periodically, administer the benefit and prevent duplicates and fraud.

The full CPF remains in the account record. The program module stores an HMAC identifier, which is still personal data, to control eligibility and the cumulative limit. Explanations, screenshots and review notes are private; participants can access their own applications and authorized team members can access the review queue. Acceptance of these terms does not authorize publishing beneficiaries' stories or reusing their explanations or screenshots for marketing.

Processing necessary for the application and agreement is based on preliminary procedures and contract performance. Minimum controls against duplicates and fraud require a documented legitimate interest assessment, transparency and protection of data subjects' rights. The program does not require consent to promotional messages.

Explanations and proof will be deleted 180 days after the review or benefit ends. Minimum eligibility, duration, decision records without personal explanations and acceptance records remain while the program exists and for 180 days after it ends, to enforce the CPF limit. Additional retention will only occur for a specific, documented legal reason. Rights requests are assessed under Brazil's LGPD, with an explanation of any necessary retention.